抖阴APP导航

Gain a modern perspective on the role of technology in business and explore how technology drives organisational transformation. This module reviews both external and internal strategic factors that drive the adoption of technology within organisations and how these factors align with overall business strategy.

By the end of the module, you will understand the strategic significance of technology in business. You will learn how organisations and technology interplay and evolve in response to external and internal demands and opportunities.

This module investigates how information systems are transforming modern organisations, work, and society. You will explore the significant impacts of digital technologies, focusing on key areas:

• shaping organisational culture
• analysing system successes and failures
• navigating the ethical dimensions of information technology
• addressing digital inclusion and exclusion

Using interactive case studies and key readings, you will dissect complex technological challenges facing contemporary organisations. You will learn to identify crucial technological developments, evaluate the consequences of implementing new systems, and develop appropriate management responses. This module will sharpen your critical and analytical skills, enhancing your understanding of key theories and practices for navigating the digital age.

Organisations must continuously adapt and change to maintain a competitive advantage. Projects, whether viewed individually or as part of broader programmes and portfolios, serve as vehicles for configuring and implementing strategic change. They can also be used as a form of organising to bring urgency, impetus and finality to ongoing operations, a concept known as projectification. As a result, projects are common in the workplace, and project management skills are essential for career advancement and success.

This module will provide a clear and comprehensive introduction to project management. It links to professional bodies of knowledge (PMIBOK®, APMBOK®) and covers the typical project lifecycle, from project definition and planning through project monitoring and control to handover and post-project review.

Throughout the module, you will explore various relevant theories and frameworks, along with practical techniques covering the themes of project definition, project planning, project strategy, project governance, project leadership, project controls, risk management, and value management.

You will develop the skills to conduct effective research and gather solid evidence for decision-making. Managers are increasingly being called upon to use academic evidence and more sophisticated organisational data in their decision-making. We will explore various methods for collecting high-quality data, which can serve as evidence for academic work and management decision-making.

You will develop key transferable skills and knowledge that will be beneficial for placement project work, dissertation planning and execution, and management and consultancy work after your degree. Using different social research approaches and methods you will learn how to gather and analyse your own primary data or use secondary data to build a solid evidence base.

This module will help you understand people and how they are managed and controlled in the workplace. It will draw on concepts from social and organisational psychology and explore how these ideas have been applied in designing management and work practices. You will be introduced to practices such as psychometric personality testing, as well as various motivation techniques. You will also explore new forms of control and how work changed from something we do, to who and what we are.

We will examine how managers and management practices shape the meaning and identity of employees using corporate culture, workspaces and work environments, humour and emotions to align individuals with organisational goals.

This module explores how digital technologies, in their multiple forms, figure in our everyday lives and the global societies we live in. This includes social media platforms, search engines, publicly available artificial intelligence chatbots as well as the multitude of apps that mediate every aspect of our lives, from access to news and information to dating, food and consumption, education, and professional life.

We will analyse the affordances of digital technologies in connection to questions of power, context, and embodiment. This module will stimulate you to start seeing how media and technology do more than transmitting messages and information. Instead, they have an ontological role in shaping social relations, subjectivities, practices and cultures.

Attuning you to this role, this module allows you to understand media as much more than simply channels of representation or communication. The assessments in this module give you plenty of space to articulate your own experiences in everyday life to the theoretical literature and conceptual frameworks that you are introduced to in this module.

This module will support your learning of how marketers and advertising agencies develop strategies to engage with their target customers. You will explore how brands use digital tools and platforms to transform the way they connect with us, and how data is used to shape campaigns, target consumers, create personalised experiences and evaluate marketing performance. You will also reflect on emerging ethical issues such as privacy, data responsibility and the social impact of digital communications.

We define entrepreneurial finance as the getting, using and managing of money in entrepreneurial contexts. Financing is a common reason for the failure to launch, grow, and operate ventures.

This module will teach you the theory and practice of how entrepreneurs raise funds at different stages, from launch to growth and eventually exit. You will learn about the critical importance of cash flow management, along with the daily financial decisions that entrepreneurs must make for effective management. Additionally, you will explore the government policies that impact entrepreneurial finance and examine the role of business planning as a tool for raising funds.

Throughout this module, you will engage in business planning and strategic decision-making in projects that focus on the financial aspects of entrepreneurship in different contexts. This experience will give you confidence in planning and monitoring finances for your own future ventures and equip you to advise entrepreneurs on their financial decision-making options.

Boost your CV by gaining international experience and earn credits towards your degree. You study abroad at a summer school at a partner university between your first and second year.

You will gain subject-specific business knowledge and experience studying in a different country and culture. You can choose from a wide selection of partner universities based on where you want to study and the subjects offered.

Some of your assessment will take place at the partner university. You will also write a reflective essay after you return to help you articulate what you have learnt during your time abroad. This will help you to link your experiences to employability for future interviews.

To complete your experience, you will participate in an online project during the semester, working with an international team of students. This project will help you develop a global mindset and build your communication skills as you work in a cross-cultural team, participating in a business game where you will complete challenges related to the global Sustainable Development Goals.

This module will enhance your knowledge in accounting and finance. You will first focus on financial accounting, exploring essential topics like the valuation of inventory and non-current assets such as machinery, buildings and land. This knowledge is critical for understanding financial statements. You will examine financial accounting in limited liability companies and sharpen your skills in analysing financial statements.

In terms of management accounting, you will learn techniques to take control of business costs and performance. You will master the art of costing through absorption and activity-based costing methods, and perfect your approach to budgetary control for planning and effective oversight.

In finance, you will cover key areas of financial markets, including traditional equity, bond and currency markets as well as modern development such as cryptocurrencies. You will also tackle the fascinating subjects of capital investment decision-making, risk and return, and calculating the cost of capital. These are essential tools to help businesses plan for a profitable future.

This module introduces the functioning of the global business environment and the implications for business. It uses relevant conceptual and analytical economic tools grounded in international political economy.

You will cover a range of important topics in international economics, including globalisation, the determinants of trade patterns and trade policies, exchange rate determination, the global factory and global supply chains, the growth of emerging economies, international knowledge flows, regionalism, and climate change.